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iSpeak

4 Ways to Sell with a Story

Sales meeting

March 14, 2022 //  by Russ Peterson Jr//  Leave a Comment

When to Use a Story “Life itself is the most wonderful fairy tale.” – Hans Christian Andersen, Danish Author “My biggest concern is that they won’t apply what they learn in your class. They won’t see how to use it in their every day work.” My customer expressed a very real concern and it was …

4 Ways to Sell with a StoryRead More

Category: Influence, iSpeak, Recommend, Sales, Storytelling, TrustTag: corporate storytelling, sales, Sales Discovery, sales process, selling with a story, storytelling

The Failure of STEM?

project team

March 9, 2022 //  by Russ Peterson Jr//  Leave a Comment

I recently had a conversation with a Senior Manager in Software Development. He manages a team of brilliant software developers who solve complex issues with their programming. But when they brought their findings to business management to request approvals to proceed, they failed to gain it. When the suggestion of simplified messaging was raised with …

The Failure of STEM?Read More

Category: Inform, Interpret, iSpeak, Messaging, Recommend, Subject Matter ExpertsTag: communication in STEM, complex messaging, engineers, messaging, STEAM, STEM, Subject Matter Experts

If you’re moving to virtual training, you have Four Options

Virtual Training

April 6, 2020 //  by Russ Peterson Jr//  Leave a Comment

COVID-19 has turned the training world upside down. You’ve heard of flipped classrooms? Well guess what… now they’re all flipped with virtual training! How do you deliver training when people can’t gather together physically, for meetings, for training, for projects… for anything? You can either cancel all your training or you can find another way …

If you’re moving to virtual training, you have Four OptionsRead More

Category: iSpeak, Virtual

Your best source for a business story

conversation

July 21, 2019 //  by Russ Peterson Jr//  Leave a Comment

Enjoying a cup of coffee and a conversation just like you’ve done many times before. You love conversations with this person. She always tells the best stories. Come to think of it… she’s not like everyone else you know. Not everyone keeps you this engaged with a story. Why is that? What makes her stories …

Your best source for a business storyRead More

Category: iSpeak, Storytelling

The Fable Story Template and When to Use it

April 29, 2019 //  by Russ Peterson Jr//  Leave a Comment

From Aesop’s fablesto Jesus’ parables, we’ve heard these types of stories our whole life. The fable is both powerful and easy to implement. Here’s why you should consider using them the next time you want to focus on a truth and reinforce the core values of your corporate culture. Fables and parables are fictional stories …

The Fable Story Template and When to Use itRead More

Category: iSpeak, Storytelling

How do you Influence Without Authority?

follow the leader

April 7, 2019 //  by Russ Peterson Jr//  Leave a Comment

When I was young we used to find adventure on the new home sites at the end of our street. A big pile of dirt would quickly become a trophy centerpiece to do battle for the reigning title of “King of the Mountain.” If you’ve never played it before, every person tries their best to …

How do you Influence Without Authority?Read More

Category: iSpeakTag: assertive, coaching, coaching services, commitment, communication, communication skills, compliance, Corporate Ovations, habits, influence, iSpeak, iSpeak Inc, John C. Maxwell, leaders, leadership, mentoring, passion, passionate, persuasion, power bases, presentations, public speaking, Russ Peterson Jr., vision

Positively stop saying… “I can’t!”

be-positive-written-on-paper-smiley-face-pen-on-paper-iSpeak

February 19, 2019 //  by Todd Zwissler//  Leave a Comment

Before we start a new workshop, myself and my peers at iSpeak take the time to meet each individual in the room and learn their name. Throughout the workshop, we use our students’ names when we address them. Recently I was teaching a sales class and 5 minutes after class started, I mentioned a student …

Positively stop saying… “I can’t!”Read More

Category: iSpeak

Pie and Coffee

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February 19, 2019 //  by Bill Kreiger//  Leave a Comment

“I tell them anything just to get them out of my office!” was his comment. He was a leader taking my communication workshop in Oklahoma. He was speaking about his direct reports. “Come in and I’ll answer all your questions.” was the comment from a different leader who said he likes to have pie and …

Pie and CoffeeRead More

Category: iSpeak

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