• Menu
  • Skip to left header navigation
  • Skip to right header navigation
  • Skip to main content
  • Skip to primary sidebar
  • Skip to footer

ispeak-logo-orange-i-white-text

iSpeak helping others achieve more through better communication

  • Home
  • Training Solutions
    • iSpeak University
    • Coaching Services
    • 2-Hour Master Classes
    • Presenting Data Analytics
    • Corporate Ovations
    • Message Builder
    • Leader Presence
    • Spontaneous Presentations
    • Visual Storytelling
    • Corporate Storytelling
    • Virtual Presentations
    • Tools for Influencing
    • Facilitation Skills
  • Our Approach
    • Training Success
    • Showcase
    • Your Team
  • Resources
    • FREE Webinars
    • FREE Storytelling Guide
    • Certified Partners
  • Blog
  • Login
  • Contact Us
  • Home
  • Training Solutions
    • iSpeak University
    • Coaching Services
    • 2-Hour Master Classes
    • Presenting Data Analytics
    • Corporate Ovations
    • Message Builder
    • Leader Presence
    • Spontaneous Presentations
    • Visual Storytelling
    • Corporate Storytelling
    • Virtual Presentations
    • Tools for Influencing
    • Facilitation Skills
  • Our Approach
    • Training Success
    • Showcase
    • Your Team
  • Resources
    • FREE Webinars
    • FREE Storytelling Guide
    • Certified Partners
  • Blog
  • Login
  • Contact Us
Speaker-Giving-Talk-Business-Meeting-Audience-in-conference-hall-iSpeak

Articles

What Planet Are You From?

March 24, 2022 //  by Russ Peterson Jr//  Leave a Comment

Alien translator… That’s genius! As a child of the 70’s and 80’s I’m willing to admit… I’m a Star Wars fan. But I’m even more of a Boba Fett fan. Recently, while watching an episode of the streaming series The Book of Boba Fett, I noticed one of the aliens (I don’t know what they’re …

What Planet Are You From?Read More

Category: Communication, Inform, Interpret, iSpeak, Messaging, Presentations, Subject Matter ExpertsTag: 6 questions, audience analysis, audience engagement, Boba Fett, complex messaging, interpretations, iSpeak, message builder, message preparation, messaging, Star Wars

4 Ways to Sell with a Story

Sales meeting

March 14, 2022 //  by Russ Peterson Jr//  Leave a Comment

When to Use a Story “Life itself is the most wonderful fairy tale.” – Hans Christian Andersen, Danish Author “My biggest concern is that they won’t apply what they learn in your class. They won’t see how to use it in their every day work.” My customer expressed a very real concern and it was …

4 Ways to Sell with a StoryRead More

Category: Influence, iSpeak, Recommend, Sales, Storytelling, TrustTag: corporate storytelling, sales, Sales Discovery, sales process, selling with a story, storytelling

The Failure of STEM?

project team

March 9, 2022 //  by Russ Peterson Jr//  Leave a Comment

I recently had a conversation with a Senior Manager in Software Development. He manages a team of brilliant software developers who solve complex issues with their programming. But when they brought their findings to business management to request approvals to proceed, they failed to gain it. When the suggestion of simplified messaging was raised with …

The Failure of STEM?Read More

Category: Inform, Interpret, iSpeak, Messaging, Recommend, Subject Matter ExpertsTag: communication in STEM, complex messaging, engineers, messaging, STEAM, STEM, Subject Matter Experts

If you’re moving to virtual training, you have Four Options

Virtual Training

April 6, 2020 //  by Russ Peterson Jr//  Leave a Comment

COVID-19 has turned the training world upside down. You’ve heard of flipped classrooms? Well guess what… now they’re all flipped with virtual training! How do you deliver training when people can’t gather together physically, for meetings, for training, for projects… for anything? You can either cancel all your training or you can find another way …

If you’re moving to virtual training, you have Four OptionsRead More

Category: iSpeak, Virtual

Your best source for a business story

conversation

July 21, 2019 //  by Russ Peterson Jr//  Leave a Comment

Enjoying a cup of coffee and a conversation just like you’ve done many times before. You love conversations with this person. She always tells the best stories. Come to think of it… she’s not like everyone else you know. Not everyone keeps you this engaged with a story. Why is that? What makes her stories …

Your best source for a business storyRead More

Category: iSpeak, Storytelling

Want to be More Creative? Try this…

at the whiteboard

June 23, 2019 //  by Russ Peterson Jr//  Leave a Comment

I was holding the marker, standing at the whiteboard and waiting for someone to give me an idea to write down… but they didn’t. They were tapped out. My students had just come up with about 20 ideas and were fresh out of material at this point. Have you been there? When you’re at this …

Want to be More Creative? Try this…Read More

Category: LeadershipTag: brainstorming, creativity, innovation, iSpeak, leadership, leadership blog, leadership communication, Russ Peterson Jr., Todd Zwissler

Three Tools to Make Better Decisions

May 19, 2019 //  by Russ Peterson Jr//  Leave a Comment

We make decisions all day long. Some are simple (froot loops or cheerios?) while others can be quite complex (quit my job or stay?) Some internet sources say it could be as many as 35,000 per day, which obviously includes all the simple decisions. How can we get better at making the tough decisions without …

Three Tools to Make Better DecisionsRead More

Category: LeadershipTag: cognitive tools, decision making, decisions, iSpeak, leadership, leadership blog, Russ Peterson Jr., thinking

The Fable Story Template and When to Use it

April 29, 2019 //  by Russ Peterson Jr//  Leave a Comment

From Aesop’s fablesto Jesus’ parables, we’ve heard these types of stories our whole life. The fable is both powerful and easy to implement. Here’s why you should consider using them the next time you want to focus on a truth and reinforce the core values of your corporate culture. Fables and parables are fictional stories …

The Fable Story Template and When to Use itRead More

Category: iSpeak, Storytelling

  • « Go to Previous Page
  • Page 1
  • Page 2
  • Page 3
  • Page 4
  • Interim pages omitted …
  • Page 12
  • Go to Next Page »

Primary Sidebar

everyday improvement podcast

Sign Up for Blog Updates!

Recent Posts

  • 5 Pro Tips for Speaking on the Big Stage
  • 2 Options to Influence Your Audience
  • 3 Steps to Build Trust Through Conversation
  • 3 Ingredients to Communicate Change
  • 5 Tips to Untangle Your Data Presentation

Recent Comments

  • rpeterson32 on Appreciation for Communication… the Human Dilemma
  • Keeley Branton on Appreciation for Communication… the Human Dilemma
  • John S on Fear Factor
  • stan worthington on Fear Factor
  • Stephanie Silverman on Blank Slide Syndrome

Categories

Archives

Footer

  • Training Solutions
  • Our Approach
  • Resources
  • Blog
  • Login
  • Privacy Policy
Contact Us
ispeak-logo-orange-i-white-text

2851 Joe DiMaggio Blvd, #28
Round Rock, TX 78665

Sign Up for Our Newsletter!

Copyright © 2025 · Mai Lifestyle Pro on Genesis Framework · WordPress · Log in

This website uses cookies to improve your experience. By continuing to use this website, we'll assume you're ok with this. To find out more, please read our Privacy Policy. CLOSE AND ACCEPT
Privacy & Cookies Policy

Privacy Overview

This website uses cookies to improve your experience while you navigate through the website. Out of these cookies, the cookies that are categorized as necessary are stored on your browser as they are essential for the working of basic functionalities of the website. We also use third-party cookies that help us analyze and understand how you use this website. These cookies will be stored in your browser only with your consent. You also have the option to opt-out of these cookies. But opting out of some of these cookies may have an effect on your browsing experience.
Necessary
Always Enabled
Necessary cookies are absolutely essential for the website to function properly. This category only includes cookies that ensures basic functionalities and security features of the website. These cookies do not store any personal information.
Non-necessary
Any cookies that may not be particularly necessary for the website to function and is used specifically to collect user personal data via analytics, ads, other embedded contents are termed as non-necessary cookies. It is mandatory to procure user consent prior to running these cookies on your website.
SAVE & ACCEPT