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Russ Peterson Jr

CABA can answer the WAILs of your Audience

October 4, 2017 //  by Russ Peterson Jr//  Leave a Comment

“The human brain starts working the moment you are born and never stops until you stand up to speak in public.” – George Jessel Tomorrow is the big presentation in front of your boss. You just put the final touches on some magnificent PowerPoint slides and now it’s time to think about how you will …

CABA can answer the WAILs of your AudienceRead More

Category: Communication, PresentationsTag: communication, presentation

Poor presentations in meetings are costing you serious money

September 6, 2017 //  by Russ Peterson Jr//  Leave a Comment

How much do poor meetings actually cost an organization? While this number will be different for every company, we looked into the research… and the numbers might surprise you! A study conducted by Bain Capital showed that one Executive Briefing meeting at a Fortune 500 company consumed 300,000 hours of time in a single year. Another …

Poor presentations in meetings are costing you serious moneyRead More

Category: Leadership, PresentationsTag: communication, Corporate Ovations, Corporate Training, leadership, presentation, Presentation Skills, public speaking, sales

Why do so many salespeople love to fish?

July 3, 2017 //  by Russ Peterson Jr//  Leave a Comment

There is little doubt in my mind that if you have been in sales for any period of time you have heard the analogies or metaphors relating “prospecting” and “selling” to the sport of “fishing.”

Why do so many salespeople love to fish?Read More

Category: Communication, Sales

Right Now!

November 1, 2016 //  by Russ Peterson Jr//  Leave a Comment

Goals are measurable, precise, have due dates and most importantly, they are communicated. But even having goals alone will not bring your dreams to reality. There is one critical element that must follow, ACTION!

Right Now!Read More

Category: Coaching

Stressed, me? Do I look Stressed?

July 6, 2016 //  by Russ Peterson Jr//  Leave a Comment

With all of the pressures placed on us, it appears that some form of stress will be inevitable for everyone. If you talk to ten people today and ask them each if they have experienced any stress in the past week, my guess is that you will get 10 out of 10 that will say “Yes.” Stress exists because of the pressures applied to us by ourselves, others and by our situation or circumstance. Learn how to manage stress before it manages you!

Stressed, me? Do I look Stressed?Read More

Category: Coaching, Communication

Three levels of persuasive conversations

March 7, 2016 //  by Russ Peterson Jr//  1 Comment

Why does everyone think the best salesperson is always the best “talker?” It’s as if that is the only skill needed to be a good salesperson? In my 18 years of experience in sales and sales management, I have not found that to be true. Some of the successful salespeople I have observed were good talkers, but oftentimes, they were not the best speakers. In fact, the most successful salespeople I have met were not the best talkers at all. They held a much more valuable selling skill, persuasive questioning.

Three levels of persuasive conversationsRead More

Category: Communication, SalesTag: communication, sales

Don’t Let Coaching Become Discouragement

February 1, 2016 //  by Russ Peterson Jr//  Leave a Comment

The job of a leader is to properly manage their resources to produce the greatest return on investment for the organization. Developing employees is a cornerstone to improving the performance of an organization. As the manager of a team, developing employees will be done through consistent communication and ongoing coaching. When should coaching conversations take place? What should you do before, during and after a coaching session?

Don’t Let Coaching Become DiscouragementRead More

Category: Communication, Leadership

Three Roles of the Leader

January 6, 2016 //  by Russ Peterson Jr//  Leave a Comment

As a leader, do we want our followers to “want” or “need” us? It should be obvious that we want our team to “want” us, not “need” us. To be a strong leader, how can we promote an environment where our team “wants” to follow us? The answer lies in three key roles the leader must serve with their teams. These three roles are called Observer, Coach and Guide.

Three Roles of the LeaderRead More

Category: Leadership

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